“GATHER AROUND”
Branding Campaign
Challenge:
La Quinta Resort & Club was opening a new restaurant and wanted to set it apart from other local dining establishments while avoiding the stigma of being a traditional hotel restaurant.
Solution:
Tie into the branding of the hotel as a historical gathering place and an escape for the Hollywood set, using silhouettes to capture the mystery and romantic nature of the timeless desire to gather and enjoy life.
Project included:
Print ads
Online banner ads
eBlasts
Restaurant photography
Collateral design
Web design
Menu design
Signage